Behavioral Product Design

World-class digital products are experiential – they are built on emotional connection, effortless interaction and the power of habits.

But how can a team achieve that in a systematic and predictable way? Just like understanding the laws of physics is necessary to build a rocket, behavioral science is the foundation for designing user journeys & experiences.

Case Study

Bringing a Design Thinking Approach to Health Canada’s Official Mental Health App

Applying cutting edge Behavioural Product Design to create a wellness app for millions of Canadians

Recent Posts

Featured Capabilities

See how we’re helping brands reimagine how their products connect with customers. 

Capability

Hyper-personalization

Combine behavioral insights with the power of artificial intelligence to go beyond traditional segmentation strategies and enable highly dynamic and personalized targeting and intervention deployment

Capability

Behavioral Machine Learning

Combine the power of big data and behavioral science to create more powerful insights, and deploy interventions and achieve impact at scale

Capability

Behavioral Design

Complement and augment existing philosophies such as agile and design thinking by infusing them with a more evidence-based approach in order to expand design opportunities

Some of the companies that use our insights

Amazon
Nielsen
Google
Facebook
Airbnb

Success Stories

OUR LATEST THINKING

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