How to Have Productive Meetings
We need to get better at meetings – but the secret to good meeting culture isn’t canceling them. It’s co-creation.
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The Profit-Purpose Paradox: Responsible Research in the Private Sector
By centering marginalized communities in their research, private-sector organizations can ensure they fulfill their social purpose — while still turning a profit.
How Behavioral Science Can Build Products that Sell Themselves: The Pirate Funnel Toolkit
By Riya Chhabra
In a digital era, product-led growth is king – and a behavioral lens is a necessity when implementing a successful PLG funnel.
The Key to High-Performing Teams: Psychological Safety
To unlock your team’s full potential, create a culture where people feel safe to speak their minds — and to be honest about their mistakes.
Stop Incentivizing “Productivity Theater” at Work
In today’s hybrid workplace, employers care more about the appearance of busyness than they do about real results.
Why You're Spending Too Much on Holiday Gifts (and How to Fix That)
By Sarah Chudleigh, and Katie MacIntosh
Every holiday season, we spend as much as 30% more than we should on presents. Here’s the behavioral science of why that happens.
Health Incentives Might Work Better When They’re Framed in Terms of Losses
By Eva McCarthy
Offering people rewards seems like a surefire way to encourage healthier behavior. But research shows it’s actually a bit more complicated.
10 Decision-Making Errors that Hold Us Back at Work
Decision-making is a skill — but it’s not one we learn at school. Here are 10 tricks to help sharpen your decision-making at work.
Brand Authenticity: How to create wins for consumers and companies during inflationary times
By Dan Pilat
Rising inflation is causing negative psychological impacts to consumers. Brands can combat this in the long-run with empathy, transparency, and authenticity.
